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Anastasia Chikezie is the founder of PURELY NATURAL one of the first and finest natural hair salons to open in the UK with a host of celebrity clients. The first branch was opened 28 years ago, June 1990 to be exact!

Because of her extensive knowledge and experience in textured hair she was asked to work on the expert working panel for HABIA helping to write the new NVQ qualification in Afro hairdressing, for natural hair.

2013 The BBC Interviewed Anastasia about the resurgence of natural hair and this was aired throughout the world, and was quickly followed by many more interviews.

2014 ARISE NEWS interviewed Anastasia about her input in the natural hair industry.

2016 ITV approached Anastasia about a documentary called "loving you hair" this was shot in Purely Natural Salon
2017 Ben TV interviewed Anastasia about her presence in the natural hair industry.

She has also had the opportunity to showcase her talent and feature in two films and three more documentaries.

Over the years Anastasia has won many industry award...

  • First runner up black woman in business award 2007
  • Sensational hair award for best braid 2006-2008-2012
  • Sleek hair awards braid stylist of the year 2009
  • Finalist for sensational Hair awards 2014 and 2017 for natural hair styling.

2016 Anastasia was a recipient of The prestigious BE Mogul Award which recognises the most influential and inspirational black business owners in Britain.

2018 Anastasia received an award at the Curlytreatsfest Excellence Awards, for best hairdresser.

2018 received an award at the Prestigious World Afro Day Awards, for Afro Pioneer, a nod to her extensive contribution to the hair industry.

Anastasia worked as an educator and brand ambassador for some top brands where duties included stage presentations putting together hair shows, hosting seminars and training session. This has taken her all over the world (America, Dubai, Nigeria, Gambia, and all over Europe).

The highlight of her career was when she worked at the trade fairs in Nigeria using her trichological training to diagnose and treat hair and scalp disorders.

2016 Anastasia was asked to be the creative hair stylist at Africa fashion week.

Anastasia believes that your hair, needs to be properly maintained and cared for, so it looks and feels its best. PURELY NATURAL BY ANASTASIA range is made using organic, ethical and sustainable sourced butters and oils, these products not only deliver amazing results but also smell divine. The luxurious formulas are as kind to the earth as they are to your hair.

Education is so importantt so, Anastasia holds regular workshops to pass on her skills to young individuals in The Gambia at the Sass hair academy enabling young women to build a better love for themselves and their families.

    Wooden Combs

    Our hair tools are ethically sourced and hand-crafted from 100% high quality, natural green Sandalwood. Designed to be gentle on the scalp, reduce hair frizz, help prevent split ends and care for damaged hair.

    Wuud Piks

    A great tool used to detangle, part hair and take down your hair. It’s sharp pins are able grab the smallest and shortest areas of the hair to create the perfect part. Your box braids, cornrows and twist outs will be thankful.

    Hair Products

    Our award-winning and highly commended hair butters and nectar oil, nourish and strengthen hair to reduce breakages and contains many natural health benefits that are necessary for hair growth and hair health.